LAJOIE SKIN was launched with the flagship product, Calmmé (pronounced Karm/AY). Calmmé is the result of 3.5 years research in development both in Australia and internationally. Testing included athletes in marathon races both on land and in the sea and everyday people just going about their business.
Every single one of us experiences challenges in life.
As the skin is the largest organ in the body, there is a high chance that at some point in our lives, we will experience a skin related problem.
Our inspiration to create LAJOIE SKIN was to solve real skin issues. Skin challenges that are experienced in everyday life, as well as when the skin is under stress, like when you are competing in sport or when exercising.
This issue of chafing, skin inflammation and skin sensitivities was something that plagued our founder, Daphne’s diabetic mother.
Working both nationally and internationally for multinational giants in product development, Daphne could not find a solution to stop the vicious cycle that her mother was in. The cycle of of skin tears, infection, steroid creams had to stop!
From experience, Daphne knew that her mother was not the only one to be plagued with the dreaded chafe. Don’t let anyone tell you that chafing, rash or any other skin sensitivities are anything other than normal and in fact common.
Chafe prone skin
You’re in the midst of a marathon, or on a holiday site sighing the last thing that you want to experience is chafing. Chafing can affect anyone of any size and at any age. Don’t let anyone tell you otherwise. Some people with sensitive skin are prone to skin tears, rashes, blisters and others are prone to eczema or acne. This is all normal and ok. We are here for everyone.
Profits for purpose
Our core values of integrity, authenticity and respect are the foundations behind our company.
Yes we are a business and of course we want to be able to make a profit. But we also want to impact our world in a positive way and make a real difference.
We know that we can make a difference by being charitable and donating to those causes that are important to our customers and to us.
Therefore, a percentage of our profits are donated. Charities include:
Aboriginal Legal Services
Australian Red Cross.
Barnardos – UK
Berry Street Kids Melbourne
Blood Cancer Research – Concord Hospital
Brain Cancer Research
NeuroEndocrine Cancer Australia:
LIVIN – It ain’t week to speak
Surf Life Saving
Our long term goal is to leave a legacy that will become a good-feel story that future generations will be proud to retell.
In short, a story that concludes with the funds to help set-up shelters for our homeless.